Product Club® is a website dedicated to professional hairstylists & to beauty school students. Product Club® wanted a modern design that reflected style & fashion but was also easy to navigate. The client wanted the website for their team members to easily upload products, images, descriptions & their catalogs. They also wanted to incorporate pop-ups and quick access to social pages for more engagement on site.

I chose to use Wordpress as it is easy to maintain as the site is used for informational use only. For their team members, I created photoshop templates of banners, graphics, etc., that are easily editable.

One of the unique features the company wanted to include was the Shows and Events Page. To dress up the page, I used a map of the United States & at each Show location, used a red star graphic. The individual is then able to click on each star that then pops up with detailed information on the whereabouts, time, & a downloadable brochure.

In addition, I set up an Instagram account where students & hairstyles are encouraged to share their work. The business also created a unique hashtag to promote not only their business but their students as well.